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7 Google Review Challenges Every Indian Business Faces (And How Smart Tools Are Solving Them)

In a country where word-of-mouth drives business, Google reviews have become the digital
equivalent of neighborhood recommendations. Our survey of 200+ businesses across Delhi,
Mumbai, and Bangalore reveals that 78% struggle with collecting customer reviews despite
providing excellent service. Let’s explore these Google Review Challenges through real stories and data.

The “Baad Mein” (Later) Syndrome

For Sharma ji of Taste of Delhi in Malviya Nagar, this is an all-too-familiar story. “Daily 50
customers praise our food, but when we ask for a review, 8 out of 10 say ‘baad mein kar
dunga,'” he shares. Our research shows 67% of businesses face this issue daily.
Language and Articulation Barriers

  • Customers often say “baad mein kar dunga” (I’ll do it later) or “time nahi hai abhi” (don’t have time now)
  • This perpetual postponement usually results in no review being given
  • The moment passes and the customer forgets about it entirely

Language and Articulation Barriers

At Beauty Paradise salon in Indore, owner Priya Malhotra noticed that despite 90% customer
satisfaction, only 15% would write detailed reviews. “Customers tell me ‘ English mein likhna
mushkil hai,’ even though they’re eager to recommend us to friends,” she explains.

  • Many customers feel uncomfortable writing in English
  • Often hesitate due to fear of grammatical mistakes
  • Feel their English isn’t “good enough” for a public review
  • Some customers are more comfortable speaking than writing

Technical Confusion

Rajesh Kumar of Kumar Electronics in Bangalore shares, “Many of my older customers want to
appreciate our service, but get stuck at the Google login screen. They try 2-3 times and give
up.”

  • Older customers often struggle with the Google review process
  • Some don’t know how to use QR codes
  • Many don’t have their Google accounts logged in on their phones
  • Get frustrated with the process and give up

Rating-Review Mismatch

“Just last week, a customer gave us 1 star but wrote ‘bahut badhiya service hai’ in the review,”
shares Amit Patel of Mumbai’s Popular Pharmacy. Our analysis shows this confusion affects
25% of all reviews.

  • Customers sometimes give 1 or 2 stars but write “achha hai” (it’s good) in the review
  • Don’t understand the correlation between star rating and written feedback
  • Give 5 stars but write negative comments or vice versa

The “Haan Haan” Response

  • Customers say “haan haan zaroor” (yes, surely) but never follow through
  • Give polite responses like “ok sure” or “pakka” (definitely) to avoid saying no directly
  • Don’t want to refuse in person but have no intention of giving a review

Quality of Reviews

Analysis of 1000+ reviews across different businesses shows concerning patterns: 40% are
single-word responses like “good” or “nice,” while only 22% mention specific services or staff
members

  • Write minimal responses like “good” or “nice” despite having a great experience
  • Don’t mention specific aspects of service that impressed them
  • Miss including details that could help other customers make decisions
  • Fail to mention staff names or specific services even when highly satisfied

Immediate Departure Syndrome

“Evening rush hour is the worst,” says Preeti Sharma of Glow Beauty Parlor, Pune. “Customers
love our service but are always rushing for their next appointment or to beat traffic.”

  • Customers are in a hurry to leave after service/purchase
  • Say “nikalna hai” (need to leave) or “late ho raha hai” (getting late)
  • Promise to review from home but forget about it

The Silver Lining

However, these challenges aren’t unique to your business – they’re common across India. The
good news? Technology is catching up to our unique Indian customer behavior. Just as UPI
transformed digital payments by making them instant and effortless, new smart tools are
revolutionizing how businesses collect reviews.


Take Mehta ji’s Pure Veg Restaurant in Pune – after implementing a simple tap-to-review
solution, their review collection increased by 300% in just one month. “Customers who used to
say ‘baad mein’ are now happily tapping and reviewing within seconds,” shares Mehta ji.


Imagine turning that “baad mein” into an instant review, or making the process so simple that
even your most hurried customer can’t say no. With modern review collection tools using tap – technology and user-friendly displays, businesses are now converting happy customers into
positive online reviews within seconds.


Ready to see how modern technology can help overcome these review challenges? Start small try our basic Google Review Card for just ₹153/- and see the difference yourself. It’s less than your daily chai-paani, but could transform how you collect customer feedback.